CV
Chief of Staff
Botkyrka kommun
2019 - 2023 (Chief of Staff) 2023 - Present (Advisor)
A seasoned political chief of staff for the mayor of Botkyrka. I have had the privilege of playing a pivotal role in shaping and executing the ambitions of the municipalite's political leadership.
With a strong focus on communication and media I have honed a strategic approach to all aspects of my role. Leading cross-functional teams, managing complex projects, and fostering collaboration across departments have been central to my responsibilities.
Whether it's media mangement, crisis communication, crafting and implementing legislative agendas, managing stakeholder relationships or navigating the intricate landscape of policy-making - I thrive on the challenges inherent in this line of work.
I am at home in high-pressure environments. Delivering results that align with organizational goals and advance key priorities.
International Digital Communication Officer
Kvinna till Kvinna
2018 - 2019
Spearheaded the organization's international communication strategy. The focus was to enhance global presence and engage diverse audiences.
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Developed and executed strategic plans to amplify the organization's reach and foster meaningful connections across international markets. Created narratives and content tailored to various platforms, ensuring consistent brand messaging and maximum impact.
Managed multi-platform campaigns to promote organizational initiatives and drive engagement.
Optimized digital assets for enhanced visibility and audience engagement on a national and global scale.
Digital Communication Officer
Socialdemokraterna
2018 - 2018 (election)
Served as a strategic and operational leader during the 2018 election, playing a pivotal role in shaping the digital narrative and engaging voters on social media platforms.
Collaborated closely with internal teams and external stakeholders to develop innovative campaigns aimed at effectively communicating the organization's message and mobilizing supporters.
Utilized strategic planning, data-driven insights, and agile execution to ensure that digital efforts remained nimble and responsive to evolving trends and political dynamics.
Used the power of digital media to elevate the organization's visibility and influence, contributing to a successful electoral outcome and advancing shared objectives.
Digital Communication & Press
Permanent Mission of Sweden to the United Nations in New York
2018/01 - 2018/06
Played a strategic and operational role in press, social media and web communication efforts during Sweden's tenure in the UN Security Council.
Led and coordinated communication initiatives aimed at contributing to Sweden's presence on the international stage.
Served as the project manager for WikiGap New York, an international campaign and event aimed at promoting gender equality and increasing the representation of women online.
Received recognition for the success of WikiGap New York with the Swedish Ministry for Foreign Affairs' Communication Gold Award in 2018.
Social Media Specialist
Sweden's Ministry for Enterprise and Innovation
2017/08 - 2017/12
Led the efforts to enhance the department's presence on Twitter through strategic content development and optimization strategies.
Educated colleagues on Twitter's functionalities and best practices, empowering them to contribute effectively to the platform.
Received invitations from other departments to deliver similar training sessions, demonstrating the success and impact of our approach.
Strategically leveraged social media platforms to communicate departmental messages and engage with the audience in a meaningful manner
Digital Communications & Social Media
Consulate General of Sweden in New York
2017/01 - 2017/06
Played a role in enhancing Sweden's presence within the cultural and business spheres in New York as part of the strategic and operational team for social media and web.
Led initiatives aimed at strengthening Sweden's online presence by crafting compelling content and executing strategic campaigns to showcase Sweden's contributions and achievements.
Strategically leveraged social media platforms and optimized web presence to amplify messaging and engage with key stakeholders effectively.
Contributed to bolstering Sweden's reputation and influence within New York's cultural and business communities through targeted online initiatives.
Education
Harvard University
Persuasive Communication:
Narrative, Evidence, and Impact
2021
The Media Institute
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Polytechnic degree in digital media
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2016 - 2018
United Nations Institute for Training and Research (UNITAR)
Women in Leadership and Negotiation
2018
Berghs School of Communication
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Copywriting
2016
University College Stockholm
Human Rights
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2015
Linnaeus University
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Academic Writing
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2016
Umeå University
The multicultural classroom
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2015
Kristianstad University
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Youth Culture in school and society
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2016